At a glance

Astoria Paper came to Annexa seeking an advanced ERP system that would easily slot into their business processes and manage their high volume inventory without straining existing IT infrastructure.

The client

Established over 30 years ago, Astoria Paper is a family-owned business founded originally to manufacture and distribute paper bags. Today, the company is one of Australia's largest retailers and distributors of food packaging, disposables, and event paper supplies, operating from a warehouse in Port Melbourne and retail store in Balaclava.

NetSuite has provided clarity for our company... and at the right time! It has made many of our internal processes more effective and efficient, with great overall results!
Rob Alden, CEO, Astoria Paper

The challenge

Astoria Paper’s MYOB system was outdated and holding them back, offering staff very little information of available stock between the store and warehouse. All business operations were completed manually and took weeks to complete. The business lacked a CRM system, making all communications and invoices difficult to record and track. In essence, the more business increased, the less staff were able to work on the most important aspect of any business – keeping customers happy. With a view toward the future, Astoria required a system that integrated their website and accounting operations.

To accommodate their dynamically changing business, Astoria Paper partnered with Annexa to replace their MYOB system with a single cloud database for operations – NetSuite Mid Market.

6000 product lines

2 locations

1 advanced ERP system

Replaced MYOB

The results

With NetSuite up and running, employees no longer have to re-enter data in multiple systems, correct wrong data, or wait for batch updates. Employees can share real-time data, meaning greater collaboration between departments and increased productivity across the business. Astoria Paper can easily generate ad hoc reporting - such as finding the popular product by customer - and access inventory data by location. They can also facilitate better credit control by tracking loss of revenue due to credits and returns. NetSuite now provides Astoria Paper with a business system ready for future growth.

Annexa took great lengths to understand our business processes and structures. Consequently, they were able to effectively assist in providing the best-tailored solutions that have enabled our team to achieve our goals.
Rob Alden, CEO, Astoria Paper

Speak to an expert

1300 994 550 | SALES@ANNEXA.COM.AU

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