Many organisations have traditional ERP systems at the centre of their enterprises dating back a decade or more and loosely integrated with a patchwork of specialised point systems. Disparate legacy systems are batch-based, error-prone and share only a fraction of available data, resulting in fragmented information in siloed systems, scattered across the enterprise.
With a single, unified platform, fragmented sources of data are consolidated into a single repository to create a single source of customer, inventory and order data that allows merchants to provide a more consistent and relevant customer experience while streamlining operations, better managing suppliers and stock, speeding fulfillment, and improving customer service.
For your business-critical functions, how do multiple systems compare to managing one single platform?
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Customer Information |
Multiple SystemsCustomer data is siloed in channel-specific systems and often inaccurate and redundant.
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Single SystemA single cross-channel view of a customer that enables consistent and personalised service and offers, builds loyalty and grows lifetime value. |
| Inventory | Visibility restricted to specific channels, limiting the capability to efficiently manage inventory. | Accurate, real-time inventory visibility across the entire enterprise helps optimize decisions for profitable fulfillment processes and also meet customer delivery expectations. |
| Orders | Customer expectations fall short with limited ability to manage orders across multiple channels. | Centrally manage orders from multiple channels to meet customer expectations to buy, fulfill and return anywhere, process orders faster and lower operational costs. |
| Returns | Cross-channel returns and exchanges are not possible, or are manual and costly to process. | Accept returns from all channels, fulfil exchanges, manage credit processing and ensure saleable items return to inventory. |
| Items | Item data and attributes managed in silos, generating multiple versions of the same data. | Consolidate and centrally manage item data and attributes across all channels from a single source of truth |
| Pricing & Promotions | Prices and promotions are channel-specific only | Prices and promotions are easily rolled out across channels or customer segments. |