What does it take to turn an Australian retail business into a national, or even global success?

Oracle NetSuite digs deep by interviewing some of Australia and New Zealand’s best-known brands, exploring the key drivers of success.

The report features Annexa customer REA Group whose success can be accredited to their fundamental principles of providing seamless experiences for customers, consumers and partners.

The drivers covered include the role of organisational values through to the factors that impact operations like cash flow, outsourcing practices and their key performance indicators (KPIs). The 14 businesses varied quite significantly in size, type of industry and business model, ranging from family-owned manufacturers and retailers to ASX-listed digital players and billion-dollar software start-ups. Yet their responses proved remarkably similar—not only in how they achieved success, but also how they define success.

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